O que convém fazer se você deseja destacar um lançamento ou uma data especial em sua campanha?

To highlight a new launch or special date in your Mercado Ads campaign, using a personalized message in the creative is crucial. This allows you to tailor your communication to the specific event, making the ad highly relevant and appealing to the consumer. Personalizing the title and visual elements conveys a sense of urgency or exclusivity that automatic targeting alone cannot achieve, capturing user attention during searches and differentiating your offer. This strategy is essential for driving engagement and consideration during high-demand periods, ensuring your new product's value proposition or seasonal promotion is immediately understood by the target audience. Not using a carousel, using only automatic segmentation, or excluding all products would hinder visibility and relevance for such specific promotions.