Quais ações ajudam a melhorar o Ad Score? Selecione 3 respostas corretas

To improve your Ad Score on Mercado Ads, focus on three key actions. First, using relevant and specific titles directly impacts ad relevance and click-through rate (CTR), signaling to the algorithm that your ad is a good match for user searches. Second, increasing your maximum CPC (Cost Per Click) demonstrates a willingness to compete for prime ad placements, which is a significant factor in the Ad Score calculation. Finally, selecting products with good organic performance indicates that these items are already popular and convert well, making them more likely to succeed in paid campaigns and positively influencing your Ad Score. Adding many unanalyzed keywords or relying exclusively on automatic targeting are less effective strategies as they can dilute relevance or miss opportunities for optimization.