广告技术公司(包括 Google Ads 产品)会如何使用 Chrome 和 Android Privacy Sandbox API?
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正确答案: 将 Privacy Sandbox 信号与其他信号集成在一起。.
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Ad tech companies, including Google Ads products, will integrate Privacy Sandbox signals with other signals they already use. The Privacy Sandbox APIs are designed to provide privacy-preserving alternatives for key advertising functions like interest-based advertising and measurement, but they are not intended to be standalone products or the sole source of information. Ad tech companies will combine these new privacy-centric signals with their existing data and methodologies to continue delivering relevant ads and measuring campaign performance in a more privacy-conscious way. Using Privacy Sandbox solutions as independent products or as the only signal would limit their effectiveness. While advertisers and publishers will interact with these solutions, the primary integration happens within ad tech platforms.
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