原生内容为何是付费媒介的补充？

Native content complements paid media by building trust and credibility with audiences who have already been exposed to your brand through paid channels. While paid media effectively drives initial awareness and reach, native content, such as blog posts, articles, or thought leadership pieces, provides valuable information and demonstrates expertise. This helps nurture leads generated by paid media, moving them further down the sales funnel. The incorrect options are less accurate because native content's primary role isn't solely about expanding reach to entirely new audiences (paid media often excels here), nor is it a direct replacement for paid advertising; rather, it enhances the effectiveness of paid efforts.