「以價值為準出價」的運作方式為何？

Value-based bidding is a Smart Bidding strategy that leverages machine learning to optimize bids for conversions that align with your business goals, specifically aiming to maximize conversion value. This means the system analyzes various signals to predict the potential value of each conversion and adjusts bids accordingly, prioritizing conversions that are likely to generate higher revenue or profit. The other options are incorrect because: Maximizing impression share (option 1) is the goal of strategies like Target Impression Share, not value-based bidding. Maximizing click-through rate (option 2) is not the primary objective of value-based bidding; it focuses on conversion value. Maximizing impressions (option 4) is a broad goal that doesn't specifically target the value of conversions.