以價值為準的智慧出價策略有哪兩種?
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正确答案: 盡量提高轉換價值, 設有目標廣告投資報酬率的盡量提高轉換價值.
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The two Smart Bidding strategies based on value are "Maximize Conversion Value" and "Maximize Conversion Value with a Target ROAS." "Maximize Conversion Value" automatically sets bids to get the most conversion value for your budget. "Maximize Conversion Value with a Target ROAS" does the same but aims to achieve a specific return on ad spend you define. "Target Impression Share" is an awareness-based strategy, focusing on visibility rather than conversion value. "Manual CPC" is a manual bidding strategy, not a Smart Bidding strategy, and does not automatically optimize for value.
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