智慧出價如何在保護隱私權的情況下提高成效?
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正确答案: 運用客戶帳戶的轉換資料以及數十億種信號組合,在每次競價中精準設定出價。.
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Smart Bidding enhances performance while respecting privacy by leveraging an account's conversion data and billions of contextual signals (like device, location, time of day, etc.) to optimize bids in real-time for each auction. This allows for precise bidding adjustments without relying on individual user-level identifiers that raise privacy concerns. The other options describe features that either expand reach (which is not directly about privacy-preserving performance optimization), incorrectly claim to fill gaps in third-party cookie measurement, or involve exporting audience lists to third parties, which could introduce privacy risks rather than mitigate them.
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