¿Cómo se cobran las tarifas a los vendedores de Amazon.com cuando ponen en marcha una oferta relámpago?

Amazon charges sellers a fee for each Lightning Deal that is successfully submitted and runs. This is a one-time fee per deal, regardless of the number of units sold during the deal. The fee is for the promotional placement and exposure the Lightning Deal provides. They are not charged a per-unit financing fee determined by the seller, nor a base merchandising fee that is a fixed one-time cost unrelated to the successful running of a specific deal. The charge is specifically tied to the successful execution of the Lightning Deal event itself.