¿Cuál de las siguientes herramientas puede utilizar un anunciante para crear una audiencia personalizada basada en personas que hayan visitado recientemente la página de inicio de su sitio web?

The Amazon Ads tag is a piece of code that advertisers place on their website to collect data on visitor behavior. This data can then be used to create custom audiences, such as people who have recently visited the homepage, for retargeting campaigns. "Audiencias con hash del anunciante" (Hashed advertiser audiences) are built from customer data (like email addresses) that the advertiser uploads, not website visitor behavior. "Audiencias similares" (Lookalike audiences) are created by Amazon Ads based on the characteristics of an existing audience to find new, similar customers, rather than directly tracking website visits.