¿Cuál es el nombre del portal de autoservicio que utilizan los vendedores de Amazon.com para crear listados, administrar pedidos y comunicarse con los clientes?

Seller Central is the correct answer because it is the web-based portal Amazon.com sellers use to manage their selling operations. This includes creating product listings, fulfilling orders, managing inventory, and communicating directly with customers. Advertising Console (formerly Amazon Advertising Platform or AAP) is used for managing advertising campaigns, not core selling operations. Vendor Central is for first-party vendors who sell their products directly to Amazon, which then resells them to customers, rather than third-party sellers who sell directly to customers through Amazon's marketplace.