¿Dónde se muestran los anuncios de Brand Ads?

Brand Ads are exclusively displayed in position 0 of the search results page on Mercado Libre. This is the most prominent and visible location, appearing directly above organic search results and Product Ads. This strategic placement ensures that the brand captures the user's attention immediately when they perform a specific search. It allows the brand to feature an institutional banner and a product carousel at a moment of high purchase intent, significantly enhancing brand discovery and relevance against competitors. They are not shown on the Mercado Libre homepage, product pages, or user notifications.