Echa un vistazo al reporte de términos de búsqueda de ejemplo que se muestra a continuación y analiza las diferentes estadísticas de desempeño. ¿Cuál es el producto o palabra clave con el mejor desempeño del costo promedio por clic (aCPC)?

Zapatos de senderismo" is the correct answer because it has the lowest aCPC ($0.75) among the options provided. A lower aCPC indicates that you are paying less per click for that specific product or keyword, which is generally desirable for cost efficiency. "Tenis" has an aCPC of $1.20, and "Zapatos para correr" has an aCPC of $1.10, both of which are higher than "Zapatos de senderismo." Therefore, "Zapatos de senderismo" represents the best performance in terms of average cost per click.