¿Es necesario que el producto se muestre en el Clip?

True. The core purpose of Mercado Ads Clips is to provide a direct, visual demonstration of the product being sold. The product must be the central focus of the video to reduce consumer uncertainty and drive conversions through a "video-assisted shopping" experience. This allows buyers to assess real size, textures, functionality, or physical details. Videos that omit the product or use only stock images will be rejected during moderation, as the platform requires content to be relevant, informative, and directly linked to the commercial offer.