GameZco presenta la Oferta destacada (“Buy Box”) en una consola de juegos que vende. ¿Cuáles de las siguientes afirmaciones son verdaderas? (Selecciona 2)

The Buy Box on an e-commerce platform like Amazon represents the primary call to action for customers to purchase a product. When GameZco holds the Buy Box, it means that if a customer clicks "Add to Cart" or "Buy Now," they will be purchasing directly from GameZco. Consequently, GameZco receives credit for these sales, impacting their sales metrics and potentially their ranking. GameZco does not pay a fee to present the Buy Box; rather, the Buy Box is awarded based on performance metrics such as price, shipping speed, and seller rating. While GameZco might be the only seller, it's not a prerequisite for winning the Buy Box; multiple sellers can compete for it.