Las estadísticas en la etapa de ______ ayudan a los anunciantes a comprender cómo sus anuncios están impulsando a los clientes a obtener más información acerca de su producto.

Consideration-stage metrics help advertisers understand how their ads are driving customers to learn more about their product. This stage focuses on engaging potential customers who are already aware of the product or brand and are now evaluating their options. Metrics like click-through rates (CTR), detail page views, and time spent on product pages are crucial here, indicating active interest and deeper engagement. Recognition (awareness) focuses on initial brand exposure, not deeper engagement. Loyalty focuses on repeat purchases and customer retention, which occurs after a customer has already purchased and used the product.