Los audiencias _______ son audiencias prediseñadas basadas en la composición, las interacciones de compra y las preferencias que indican un interés potencial en tus productos o servicios.

Standard audiences (audiencias estándar) are pre-built segments provided by Amazon Ads. These audiences are created based on Amazon's extensive data, including customer demographics, shopping behaviors, product views, and purchase history, indicating a potential interest in specific product categories or services. They are designed to be readily available for advertisers to target without requiring custom setup. Custom audiences (audiencias personalizadas) are created by advertisers using their own data or specific parameters, such as remarketing to website visitors or uploading customer lists. Advertiser audiences (audiencias del anunciante) is a broader term that could encompass both custom and standard audiences, but "standard" specifically refers to the pre-defined, Amazon-provided segments.