¿Qué acciones ayudan a mejorar el Ad Score? S ele cci on ar 3 las respuestas correctas

To improve Ad Score in Mercado Ads, you need to enhance ad relevance and competitiveness. Using relevant and specific titles ensures a better match with user search intent, increasing click-through rates (CTR). Increasing the maximum CPC allows you to win better positions in auctions, improving visibility. Choosing products with good organic performance means you're promoting items already proven attractive and reliable to buyers, which positively impacts ad performance. Combining these factors—message quality, competitive bidding, and product relevance—creates a virtuous cycle that boosts ad visibility and efficiency. Adding many keywords without analysis can dilute relevance, and using only automatic targeting might miss specific, high-value audiences.