Si el objetivo de un anunciante es lograr la eficacia de la campaña, ¿qué ASIN se deberían evitar? (Selecciona 2)

To achieve campaign effectiveness, advertisers should avoid ASINs with 2-star reviews and ASINs with low sales. Products with poor reviews (e.g., 2 stars) are unlikely to convert well, regardless of ad exposure, as customer perception is already negative. Similarly, ASINs with historically low sales indicate a lack of demand or other product-market fit issues, making them inefficient choices for advertising spend. Advertising these products would likely result in low return on ad spend (ROAS) and hinder overall campaign effectiveness. Conversely, ASINs with 5-star reviews or best-selling ASINs are generally good candidates for advertising because they already demonstrate strong customer satisfaction and market demand, respectively, making them more likely to convert.