Si quieres entender más sobre qué producto o píxel está asociado a tus eventos de conversión, ¿qué campo de las tablas amazon_atributed_events_* deberías aprovechar?

The trackeditem field in Amazon Marketing Cloud (AMC) tables is designed to capture the specific product or pixel associated with a conversion event. This field provides granular detail, allowing you to link a conversion directly back to the item that was purchased or the pixel that fired, which is crucial for understanding conversion drivers. While conversion is a general indicator that an event is a conversion, it doesn't specify what converted. trackedasin is too narrow as it only applies to Amazon Standard Identification Numbers (ASINs) and wouldn't cover non-product conversions like pixel fires. adproducttype describes the type of ad that led to the event, not the item that was converted.