SpotMark, un proveedor de Amazon, quiere usar el presupuesto total de la campaña en lugar de un presupuesto diario promedio. ¿Qué anuncio patrocinado puede usar en este caso?

Sponsored Brands campaigns allow advertisers to set a total campaign budget, which is then spent over the campaign's duration. This is ideal for SpotMark's goal of using a total budget rather than a daily average. In contrast, Sponsored Products campaigns are designed with a daily budget model, where you specify the maximum amount you're willing to spend per day. While you can adjust daily budgets, the fundamental structure is daily, not a total campaign budget. Therefore, Sponsored Brands is the correct choice for SpotMark's specific budgeting requirement.