Utilizando el Generador de audiencias de Amazon DSP, ¿en cuál de las siguientes opciones te puedes basar para crear audiencias personalizadas?

The Amazon DSP Audience Builder allows you to create custom audiences based on a variety of signals, including brand views, searches, and product purchases. "Brand views" refers to users who have viewed specific brand pages or products. "Searches" includes users who have searched for particular keywords or products on Amazon. "Product purchases" targets users who have bought specific products or categories. Combining these data points provides a comprehensive approach to audience segmentation, enabling highly relevant targeting for campaigns. Therefore, "All of the above" is the correct answer as the Audience Builder leverages all these behaviors to create robust custom audiences.