Verdadero o falso. Puedes usar Amazon Attribution durante tu campaña publicitaria de video en línea para monitorear la efectividad de tus campañas no pertenecientes a Amazon y realizar ajustes en vuelo a su campaña.

True. Amazon Attribution allows advertisers to measure the impact of their non-Amazon marketing channels, including video ads, on shopping activity on Amazon. This tool provides insights into how external campaigns drive detail page views, Add to Carts, and purchases. By monitoring these metrics in real-time, advertisers can identify which non-Amazon video campaigns are most effective and make data-driven adjustments to optimize performance while the campaign is still running. This helps improve ROI by reallocating budget to top-performing strategies or refining underperforming ones.