A business owner's objective is to increase profit from their eCommerce website by promoting their most profitable products. Which set of metrics should they track in Google Analytics to measure progress toward this specific goal?
Choose an answer
Tap an option to check your answer.
Correct answer: Product page views, popular items, and purchase revenue.
Why this is the answer
Google Analytics eCommerce measurement helps evaluate how users interact with products and complete purchases. Product views indicate demand and interest before purchase behavior occurs. Item performance helps identify which products attract engagement and sales activity. Purchase revenue connects product promotion efforts to business value, making it directly relevant to profit-focused optimization.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed