A local pizza chain is looking to improve their Google Ads campaign performance across their accounts.What are two ways that they can use their optimization score to improve campaigns?(Choosetwo.)
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Correct answer: Save time by accepting and immediately applying recommendations tailored to their business., Identify how much existing opportunity for improvement their campaigns have and how they can be improved..
Why this is the answer
The optimization score provides a percentage estimate of how well your Google Ads account is set to perform. By accepting and applying recommendations, you can quickly implement improvements tailored to your specific business goals, saving time and potentially boosting performance. The score also helps you identify areas with the most significant potential for improvement, guiding your optimization efforts effectively. Measuring the score at the manager account level is also possible and often beneficial for businesses with multiple accounts, making that option incorrect. Dismissing relevant recommendations would negate the purpose of the optimization score, as it would prevent you from acting on valuable insights.
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