A media planner needs to check if a new creative went live this morning across all 50 placements without waiting for a scheduled report to run. Which tool should they use for this immediate performance check?
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Correct answer: Instant reporting.
Why this is the answer
Instant reporting provides access to reporting data as soon as it becomes available in Campaign Manager 360 . It is designed for quick performance checks and ad-hoc analysis without waiting for a scheduled file. A media planner can use it to check delivery metrics by placement shortly after launch. This makes it the correct tool for confirming same-day creative activity across multiple placements.
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