A sneaker company is looking to boost awareness for a major product launch that'scomingup.They're looking to use broad match to reach a larger audience.Which three steps could they take to help them accomplish this?

To boost awareness with broad match, using responsive search ads and AI-powered creatives is effective because these ad formats dynamically adjust to user queries, leveraging AI to generate relevant combinations of headlines and descriptions, thereby increasing reach and engagement. Organizing ad groups by common themes improves relevance and quality scores, ensuring broad match keywords trigger ads for more pertinent searches. Implementing brand restrictions for branded campaigns helps protect brand integrity and ensures that broad match doesn't lead to irrelevant or competitor-related queries for branded terms, focusing ad spend on relevant awareness. Increasing campaign reach with broad match and manual bidding is not a primary step to help broad match, as manual bidding doesn't inherently refine broad match targeting. Adding broad match keywords for exact match keywords across campaigns is redundant and can lead to internal competition without necessarily boosting awareness effectively.