A startup with a limited budget should focus on which approach to grow its social following efficiently? (Select the best answer.)

Why Organic Community Building is the Best "Budget" Choice When you focus on organic growth, you are investing in the long-term health of your brand: Lower Cost of Acquisition: Instead of paying for every click or impression, you earn them through high-quality content and interaction. This allows you to keep your "burn rate" low while still reaching new prospects. Higher Trust and Loyalty: People are more likely to trust a brand that engages with them personally. Replying to comments, joining relevant groups, and sharing user-generated content (UGC) creates an emotional bond that a paid ad simply cannot replicate. The "Algorithm" Advantage: Most social platforms prioritize content that generates "meaningful interactions." By building a community that likes, shares, and comments, your organic reach naturally increases without you having to increase your budget.