A user sees one of your Campaign Manager ads. The next day, the user navigates to your site through an email campaign. How would their session be reported in the Campaign Manager > Campaigns report?

The correct answer is View-Through Session. A view-through session occurs when a user sees an ad but does not click on it, and then later converts or visits the site through a different channel. In this scenario, the user saw a Campaign Manager ad but didn't click it. Their subsequent visit via an email campaign is attributed as a view-through session to the Campaign Manager ad because the ad was viewed prior to the conversion/visit, even if it wasn't directly clicked. A Click-Through Session would only be recorded if the user had clicked on the Campaign Manager ad itself. The option "A Click-Through Session and a View-Through Session" is incorrect because only one type of attribution applies to this specific sequence of events. "The session wouldn’t be reported in Campaign Manager Campaigns report" is incorrect because Campaign Manager reports are designed to capture both click-through and view-through conversions/sessions.