Accent Athletics a global sports company, would like to promote a new launch of sports equipment products in their Amazon Brand Store. Which of the following ad types will help them to achieve this?
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Correct answer: Sponsored Products.
Why this is the answer
Sponsored Products support product-level promotion for items sold in the Amazon store. This ad type helps increase visibility for individual products during shopping activity. A new product launch can benefit from product-focused ads that connect shoppers directly with relevant listings. This makes it suitable for promoting newly launched sports equipment products.
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