According to most SEOs, what is the ideal location for a blog?
Choose an answer
Tap an option to check your answer.
Correct answer: https://www.companywebsite.com/blog.
Why this is the answer
The ideal location for a blog is a subfolder like https://www.companywebsite.com/blog. This structure consolidates all SEO authority (link equity, domain authority) to the main domain, improving the overall ranking potential of the entire website. Search engines view content in subfolders as integral to the main site. Using a subdomain (https://blog.companywebsite.com) or a separate domain (https://www.companyblog.com) splits SEO authority, as search engines may treat them as distinct entities, diminishing the SEO benefit to the main company website. Publishing on a third-party platform like Medium (https://www.medium.com/company-blog/) means you're building authority for Medium, not your own domain, and you have less control over content and monetization.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed