Ali is creating a call-only ad group. Using this type of ad, which type of data can Ali track?

For call-only ads, DoubleClick Search (now Search Ads 360) primarily tracks "Click to calls." This metric indicates when a user clicks on the ad to initiate a phone call. While call extensions in standard ads can track some call details if call reporting is enabled, call-only ads are designed to drive immediate calls, and the core measurable action is the click that triggers the call. Call duration, call start/end time, and caller area code are typically more detailed metrics available through advanced call tracking solutions integrated with the ad platform, or directly from your phone system, rather than standard tracking for call-only ads within Search Ads 360 itself.