Which of the following multichannel ad products is the most effective at driving your short-term goal of conversion?

Streaming TV

Display ads

Audio ads


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Which of the following multichannel ad products is the most effective at driving your short-term goal of conversion?


Explanation: The correct answer is **Display ads** because they are specifically designed to drive short-term conversion goals by targeting customers who are already showing interest in similar products or have previously interacted with your brand. Display ads, through Amazon DSP, allow you to retarget these potential customers across a variety of online channels both on and off Amazon, encouraging them to complete their purchase. By being highly targeted and serving ads to relevant audiences, Display ads are effective in converting interest into actual sales in the short term. While Streaming TV and Audio ads are excellent for building brand awareness and engagement, they are generally more effective for long-term goals rather than immediate conversions.

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