Which of the following is not a benefit of “prioritize KPI target” type of bidding priority?
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Correct answer: Have a fixed budget that must be spent during the campaign flight.
Why this is the answer
Prioritize KPI target bidding focuses on performance against a defined Target KPI before budget exhaustion. In Amazon DSP , this bidding priority can reduce or vary spend when the target is difficult to achieve. It is best suited to campaigns where performance efficiency is more important than guaranteed full delivery. A strict spend requirement aligns more closely with a budget-delivery priority, not KPI-first bidding.
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