What strategies does Performance+ offer to help achieve KPIs?

Supply management and deal set up

Bidding, scheduling, and targeting

Prospecting, remarketing, and retention


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What strategies does Performance+ offer to help achieve KPIs?


Explanation: The correct answer is **Prospecting, remarketing, and retention** because Performance+ offers these specific strategies to help advertisers achieve their key performance indicators (KPIs). Prospecting focuses on reaching new audiences who may be interested in the brand or product, while remarketing targets users who have previously interacted with the brand but have not yet converted. Retention strategies aim to re-engage existing customers and drive repeat purchases or ongoing brand loyalty. These three strategies work together to help advertisers optimize their campaigns for performance, driving better results and meeting their KPIs. The other options, such as supply management, deal setup, bidding, scheduling, and targeting, are important components of campaign management but are not the primary strategies that Performance+ focuses on to achieve KPIs.

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