Which of the following is best described as a creative that traffics shoppers to an Amazon store page and uses advertiser’s uploaded ad components?

Responsive e-commerce creative (REC)

Asset-based creative (ABC)

Brand store creative (BSC)


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Which of the following is best described as a creative that traffics shoppers to an Amazon store page and uses advertiser’s uploaded ad components?


Explanation: The selected answer **Brand store creative (BSC)** is correct because Brand Store Creative (BSC) is specifically designed to drive traffic to an Amazon store page while utilizing the advertiser's uploaded ad components. This type of creative is tailored to promote a brand's Amazon storefront, leveraging custom elements such as images, headlines, and other assets that align with the brand's messaging and products. BSC allows advertisers to direct shoppers to their Amazon store for a seamless shopping experience, making it an effective tool for increasing brand visibility and sales on Amazon.

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