Which of the following best describes brand halo?

Brand halo expands conversion attribution to all ASINs that have the same brand name(s) as the ASINs associated to the purchases

Brand halo only assesses conversion attribution of ASINs promoted in a campaign

Brand halo helps you understand which audiences are most likely to engage with your brand


Special Offer Amazon Ads Roll

Amazon Ads Roll. Includes Answers for Every Amazon Ads Certification Exam.

All-in-One: Get all Amazon Advertizing exam answers with explanations in one bundle. This package includes answers for every current Amazon Ads certification. Regular free updates to reflect the latest exam. -> See what's included.

Questions | Answers | Explanations. Free Lifetime Updates.

Amazon Ads Certification Exams answers with explanations file demo preview Amazon Ads certification program exam answers with explanations file preview

Need a single cerification exam answers? Check out our -> list of certification exams answer keys. Learn Smarter. Obtain or Renew your certificates with peace of mind!

Which of the following best describes brand halo?


Explanation: The selected answer **Brand halo expands conversion attribution to all ASINs that have the same brand name(s) as the ASINs associated to the purchases** is correct because brand halo refers to the indirect effect of an ad campaign on the sales of products that share the same brand but were not directly promoted in the campaign. When a customer makes a purchase of an ASIN (Amazon Standard Identification Number) promoted in a campaign, brand halo allows for the conversion attribution to extend to other ASINs that belong to the same brand, even if they were not explicitly featured in the ad. This broader attribution helps measure the overall impact of brand awareness generated by the campaign, including sales of other products within the same brand that may have been influenced by the campaign, thus providing a more comprehensive view of the campaign’s effectiveness.

Save time. Download the file and earn all Amazon Ads certificates in no time.

Special Offer Amazon Ads Roll

Amazon Ads Roll. Special Offer.

Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.

Questions | Answers | Explanations. FREE Updates.

Amazon Ads certification answers file demo preview Amazon Ads certification certification exam answers with explanations file preview File preview Amazon advertising certification answers with explanations

Were do I find this Amazon Ads certification exam?

This certification program is available on the Amazon Ads Academy. Consult “Get Certified” category to find it quickly. With our file, you can get certified in just a few minutes. Free updates are included.

Save time on exams and spend more time practicing.

Best-value Guides