Performance reporting, such as Path to Conversion reporting, can be constrained to specific conversion events (e.g. purchases of a specific ASIN).

False

True


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Performance reporting, such as Path to Conversion reporting, can be constrained to specific conversion events (e.g. purchases of a specific ASIN).


Explanation: The correct answer is **True** because performance reporting, such as Path to Conversion reporting, can indeed be constrained to specific conversion events, like purchases of a particular ASIN (Amazon Standard Identification Number). In Amazon Marketing Cloud (AMC), users have the ability to apply filters and conditions to narrow down their analysis, allowing them to focus on specific types of conversions, such as only tracking purchases related to a particular product or ASIN. This capability is valuable for advertisers who want to analyze the effectiveness of their campaigns specifically for certain products, providing more targeted insights into the customer journey and how different ads contribute to those conversions.

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