Clicks are considered conversion events and appear as individual records within the amazon_attributed_events_* tables.

True

False


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Clicks are considered conversion events and appear as individual records within the amazon_attributed_events_* tables.


Explanation: The correct answer is **False** because clicks are not considered conversion events in the Amazon Marketing Cloud (AMC) and do not appear as individual records within the amazon_attributed_events_* tables. While clicks are an important event in tracking user interactions with ads, they are typically considered a form of engagement rather than a conversion. Conversions generally refer to actions such as purchases or other goal completions that signify a successful outcome for the advertiser. In AMC, conversion events are typically associated with specific actions like purchases, and clicks are usually tracked separately from conversion events, serving as the initial step in the customer journey rather than the final action that qualifies as a conversion. Therefore, clicks do not appear as individual conversion records in these tables.

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