What is an exploratory query?
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Correct answer: A query run to understand what is live within your connected Amazon Ads accounts or to quickly get campaign IDs or other values used to filter in another query.
Why this is the answer
An exploratory query is used to understand the current state of your Amazon Ads accounts, such as identifying active campaigns, ad groups, or specific campaign IDs. This information is crucial for building more complex, targeted queries later on, as these IDs or values can be used as filters. It's a foundational step to ensure subsequent analysis is accurate and relevant to your live campaigns. The other options describe analytical queries focused on performance evaluation or supply source testing, which are different stages of analysis that typically follow an initial exploratory phase.
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