Nutrition Co. wants to use influencers to promote products from their Amazon Store. Which type of promotional offering is best for Nutrition Co. to use?

Social media promo codes are designed for sharing promotional offers through off-Amazon channels such as influencers, creators, and social posts. They can direct shoppers to a promotional landing page that features eligible products from the brand. This makes them suitable for influencer-led traffic because the offer can be distributed outside the Amazon store. The format supports campaign tracking and promotion discovery without requiring a time-bound deals placement.