To offer a Prime exclusive discount, the discounted price must beat the lowest customer bought price for the product in the past 30 days.

The correct answer is True because to offer a Prime exclusive discount, Amazon requires the discounted price to be lower than the lowest price a customer has paid for the product in the past 30 days. This rule ensures that the Prime exclusive discount offers real value to Prime members by guaranteeing they receive a price that is better than any price available to other customers in recent history. This condition also helps maintain price integrity across the platform, preventing Prime discounts from being used as a tactic to artificially inflate product prices before offering a discount, thereby ensuring fairness for all customers.