What phrase best describes Amazon sponsored ads?

An alternative to the Amazon store

A method of bidding on online ads

A suite of self-service advertising solutions


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What phrase best describes Amazon sponsored ads?


Explanation: The correct answer is **'A suite of self-service advertising solutions'** because Amazon Sponsored Ads provides a variety of advertising tools that allow advertisers to create, manage, and optimize their campaigns independently, without the need for a third-party intermediary. This suite includes options like Sponsored Products, Sponsored Brands, and Sponsored Display, all of which are designed to help sellers and brands advertise their products directly on Amazon’s platform. With these self-service solutions, advertisers have full control over their ad budgets, targeting, and bidding strategies, enabling them to tailor their campaigns to their specific goals. This flexibility makes it a comprehensive and user-driven approach to digital advertising. In contrast, 'An alternative to the Amazon store' and 'A method of bidding on online ads' are not accurate descriptions, as Sponsored Ads is a part of Amazon’s overall advertising ecosystem rather than a substitute for the store or just a bidding mechanism.

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