If Accent Athletics' business objective is to improve customer loyalty, what type of solution would meet their needs?

Sponsored Products

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Brand Stores


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If Accent Athletics’ business objective is to improve customer loyalty, what type of solution would meet their needs?


Explanation: The correct answer is **Brand Stores** because this solution is specifically designed to enhance customer loyalty by creating a dedicated space for a brand on Amazon. A Brand Store allows businesses like Accent Athletics to showcase their products, tell their brand story, and offer a cohesive shopping experience that encourages customers to explore and engage with their full range of offerings. By providing a unique, branded environment, Brand Stores help build a deeper connection with customers, fostering trust and long-term loyalty. This solution is more focused on nurturing ongoing relationships with existing customers, compared to Sponsored Products or Sponsored TV, which are typically geared towards driving immediate sales or increasing brand awareness.

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