An advertiser wants to capture existing demand for their brand by reaching shoppers already considering the brand. Which stage of the customer shopping journey should they target?
Purchase
Awareness
Loyalty
Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.
An advertiser wants to capture existing demand for their brand by reaching shoppers already considering the brand. Which stage of the customer shopping journey should they target?
Explanation: The correct answer is '**Purchase**.' The 'Purchase' stage of the customer shopping journey is the most appropriate stage for capturing existing demand and reaching shoppers who are already considering the brand. At this stage, potential customers are in the process of making a buying decision, and they may already be familiar with the brand. By targeting shoppers in the purchase stage, the advertiser can influence their final decision and encourage them to complete the transaction. This is the optimal time to engage these customers, as they are closer to converting. In contrast, targeting the Awareness stage would be more focused on reaching new customers who may not yet be familiar with the brand, while the Loyalty stage targets customers who have already made a purchase and are being engaged for repeat business.
Save time. Download the file and earn all Amazon Ads certificates in no time.

Amazon Ads Roll. Special Offer.
Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.
Questions | Answers | Explanations. FREE Updates.



Were do I find this Amazon Ads certification exam?
This certification program is available on the Amazon Ads Academy. Consult “Get Certified” category to find it quickly. With our file, you can get certified in just a few minutes. Free updates are included.
Save time on exams and spend more time practicing.
Best-value Guides
- Special Bundle Offer Google_Ads_Roll
- Special Bundle Offer HubSpot_Exams_Roll
- Special Bundle Offer Amazon_Roll
- Special Bundle Offer Google_SkillShop_Roll
- Special Bundle Offer Marketing_Platforms_Roll
Related Amazon Ads Certifications
- Amazon Ads Foundations Certification Assessment Answers
- Amazon Ads Campaign Optimization Certification Assessment Answers
- Amazon DSP Advanced Certification Assessment Answers
- Amazon DSP Certification Assessment Answers
- Amazon Marketing Cloud (AMC) Certification Assessment Answers
- Amazon Ads Advanced Retail Certification Assessment Answers
- Amazon Ads Retail Certification Assessment Answers
- Amazon Sponsored Ads Certification Assessment Answers
- Amazon Sponsored Ads Advanced Certification Assessment Answers
- Amazon Video Ads Certification Assessment Answers