An advertiser is running a campaign promoting two flavors of ice cream: chocolate and vanilla. The chocolate ice cream has four sub-categories of flavors (choco chip, choco mint, caramel, coffee) while the vanilla ice cream has two sub-categories of flavors (honey, bourbon). Which is the most efficient way of managing the ad campaign?

Run the campaign without ad groups

Create six ad groups for each flavor

Create two ad groups for chocolate and vanilla ice creams


Choose an option to see if it’s correct. Check the explanation below. Learn Smarter, not Harder.

An advertiser is running a campaign promoting two flavors of ice cream: chocolate and vanilla. The chocolate ice cream has four sub-categories of flavors (choco chip, choco mint, caramel, coffee) while the vanilla ice cream has two sub-categories of flavors (honey, bourbon). Which is the most efficient way of managing the ad campaign?


Explanation: The correct answer is '**Create two ad groups for chocolate and vanilla ice creams**.' The most efficient way of managing the ad campaign in this scenario is to create two ad groups, one for chocolate ice cream and one for vanilla ice cream. This structure allows the advertiser to group related products together, simplifying campaign management and optimization. By consolidating the different sub-categories of chocolate and vanilla into their respective ad groups, the advertiser can target audiences based on the broader product categories, making it easier to adjust bids, optimize creatives, and analyze performance. This approach prevents unnecessary complexity and ensures the campaign remains manageable while still covering the various sub-categories. Running the campaign without ad groups or creating six separate ad groups for each flavor would make it harder to optimize and track performance efficiently, as it would either lack structure or become overly fragmented.

Save time. Download the file and earn all Amazon Ads certificates in no time.

Special Offer Amazon Ads Roll

Amazon Ads Roll. Special Offer.

Note: We conduct daily checks for updates on the exam, ensuring that the file contains the most recent questions from the actual certification program.

Questions | Answers | Explanations. FREE Updates.

Amazon Ads certification answers file demo preview Amazon Ads certification certification exam answers with explanations file preview File preview Amazon advertising certification answers with explanations

Were do I find this Amazon Ads certification exam?

This certification program is available on the Amazon Ads Academy. Consult “Get Certified” category to find it quickly. With our file, you can get certified in just a few minutes. Free updates are included.

Save time on exams and spend more time practicing.

Best-value Guides