Advertisers pay for Sponsored Brand video ads when ads are viewed by shoppers.

The correct answer is False. Advertisers do not pay for Sponsored Brands video ads based on when the ads are viewed by shoppers. Instead, Sponsored Brands video ads operate on a cost-per-click (CPC) or cost-per-impression (CPM) model, depending on how the campaign is structured. Advertisers are charged when users click on the ad or when the ad is shown to a user, but the payment is not directly tied to whether the ad is viewed. This model allows advertisers to focus on driving traffic to product detail pages or specific landing pages and ensures they are only paying for meaningful interactions, such as clicks or impressions, rather than just views.