Timo is planning a new Streaming TV campaign and wants to identify new audience segments to reach with their next campaign. Which Amazon solution would best help them get the information they're looking for?

Advertiser audiences

Data management platform

Audience insights


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Timo is planning a new Streaming TV campaign and wants to identify new audience segments to reach with their next campaign. Which Amazon solution would best help them get the information they’re looking for?


Explanation: The correct answer is **Audience insights**. Audience insights is the best solution for Timo to identify new audience segments for their next Streaming TV campaign. This tool provides valuable data on audience behaviors, preferences, and interactions, enabling advertisers to gain a deeper understanding of who is engaging with their content and how different audience segments are responding to their ads. By using Audience insights, Timo can analyze existing data to discover new potential audience groups, refine targeting strategies, and optimize campaign performance. This solution helps ensure that the campaign reaches the most relevant and responsive audience, enhancing the overall effectiveness of the advertising efforts.

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