An advertiser is running a Consideration campaign for a financial services brand. The campaign targets people on Pinterest aged 18-24, and their ads feature entry-level credit cards. The advertiser's Pins are rejected by the Pinterest ads quality team. What should the advertiser do to get its Pins approved?
Choose an answer
Tap an option to check your answer.
Correct answer: Remove age targeting from the campaign.
Why this is the answer
Pinterest's advertising policies prohibit targeting financial products, including credit cards, to users under 25 years of age. Therefore, the advertiser's Pins were rejected because the campaign targeted individuals aged 18-24. To get the Pins approved, the advertiser must remove the age targeting or adjust it to target users 25 and older. Featuring between 2-4 Pins is a good practice for ad variety but won't resolve a policy violation. Changing the campaign objective won't address the age targeting issue. Re-submitting the Pins without addressing the policy violation will lead to further rejections.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed