An advertiser wants to analyze the results of its campaigns in Ads Manager according to the attribution model adopted by its brand: 1-day view, 30-day click and 7-day engagement. Which set of steps does the advertiser need to follow to ensure it is analyzing the results correctly?
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Correct answer: Click on "conversion settings" at the top of the "reporting" tab and select the option 1/30/7..
Why this is the answer
To analyze campaign results with a custom attribution model in Pinterest Ads Manager, you need to adjust the conversion settings within the reporting interface. The correct sequence is to navigate to the "reporting" tab, then locate and click on "conversion settings." From there, you can select the desired attribution window. The question specifies a 1-day view, 30-day click, and 7-day engagement window, which corresponds to the 1/30/7 option. The other options are incorrect because they either misidentify the tab where conversion settings are found (e.g., "conversion" tab instead of "reporting") or present the attribution window in an incorrect order or format that doesn't match the specified model.
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