An advertiser wants to check if its awareness campaign is pacing to deliver in full. The campaign has a lifetime budget and a frequency cap of three. The campaign has been “live” for five days and will be “live” for another 25 days. How can the advertiser check pacing for this campaign?
Choose an answer
Tap an option to check your answer.
Correct answer: At the campaign level, check total spend and remaining budget in the performance tab..
Why this is the answer
The correct answer is to check total spend and remaining budget at the campaign level within the performance tab. This provides a direct, real-time view of how much budget has been consumed versus what's left, allowing the advertiser to assess if the campaign is spending as expected to meet its lifetime budget goal. Filtering to "pacing" in the performance table and checking yesterday's spend is too granular and doesn't give a holistic view of lifetime budget pacing. Using the chart to see previous spend trends is helpful for historical analysis but doesn't directly show current pacing against the remaining budget. While finding total spend and remaining budget data is part of the process, simply calculating a daily run rate to forecast delivery isn't the primary or most efficient method provided by the platform for checking pacing; the platform's performance tab offers this information more directly.
Pass your exam — without the endless answer hunt
Get every verified question and explanation for this exam in one place, and save hours of prep. 1,000+ certifications · 20+ languages · free to start.
Pass your exam faster → No card needed